CFL opens Save-a-lot foodstores in St. Vincent and the Grenadines

Following the rebranding of two supermarkets in St. Vincent to Super J IGA stores in October,
Consolidated Foods Limited is reporting a successful opening of yet another store in that OECS market. On November 21st the island’s Prime Minister Honorable Ralph E. Gonsalves and Deputy Governor General Dame Monica Dacon performed the ceremonial ribbon cutting honors which ushered in a multi-million dollar Save A Lot franchise in the downtown Kingstown area, operated by CFL (SVG) Ltd.

Save A Lot stores are designed to help customers to live richer, fuller lives by saving them money and time through a compelling, convenient shopping experience featuring great food, great prices and great people, every day. The store format features a limited assortment of exclusive Save A Lot brands of high quality food and household items, alongside other national brands. The focus of this format is on delivering savings to customers through volume purchases.

CFL’s Chairman Michael Chastanet along with Directors Gordon Charles and Fere Delmas were in St. Vincent present for the opening. Addressing the gathering Mr. Chastanet’s said that CFL’s investment in St. Vincent is a reminder of what OECS economic integration can result in.

“As each individual economy in the OECS grows, the economy of the entire sub-region is strengthened, and the prospects for further growth, expansion, employment creation are enhanced” noted Mr. Chastanet.

Speakers at the official ceremony acknowledged the sizeable investment of CFL in Saint Vincent and the confidence of Save A Lot in the company. This was attributed to the many successes and innovations of CFL in Saint Lucia and the company’s regional and international affiliations and purchasing power.

Save A Lot is part of Supervalu, a Fortune 100 grocery company based in suburban Minneapolis.

Aunt Jobes’ stores now operating under new entity

Consolidated Foods Ltd. (CFL) through its subsidiary, CFL St. Vincent Holdings, has signed an agreement to operate two more supermarkets in Saint Vincent from 1st August, 2011. The two supermarkets formerly operated as Aunt Jobes, will be rebranded to Super J IGA stores. CFL currently operates nine Super J IGA stores in Saint Lucia. This latest acquisition brings to eleven the total number of Super J stores operating in the chain.

CFL’s Chairman Michael Chastanet, Director Joanne Cooper and Managing Director Andre Chastanet were among the signatories to the agreement, as well as Ken Boyea, the former owner of Aunt Jobe’s. Mr. Boyea is now a shareholder and board member of CFL St. Vincent Holdings. In that position he expects to bring his wealth of knowledge and experience of the SVG retail industry to the table.

In signing the agreement Mr. Boyea was pleased to see the coming together of two regional companies for the benefit of the people of the region. He noted that the two Aunt Jobe’s stores would not be closing and all current operational staffing will be maintained by the new company.

CFL will undertake some changes in keeping with the compliance requirements of a Super J IGA branded store. The staff will undergo training according to Super J IGA standards.

In commenting on this latest investment, Managing Director Andre Chastanet said “Super J IGA stores operate at international standards and we take our tagline “Better Everyday” seriously and literally, so Vincentian shoppers can expect a new shopping experience. Integrating meaningfully with the community is also very important to CFL wherever we operate and that will be manifested in very real ways in the coming months”.
In June of this year CFL through its subsidiary, CFL St. Vincent Holdings also acquired a lease to the premises of the former Food City Supermarket Operations in Kingstown. This area is currently being renovated to house a Save a Lot supermarket, with a scheduled opening in October of this year.

CFL is poised to become one of the major investors in the retail market in St. Vincent. This investment in the Vincentian economy will generate employment both in the construction and services industries. The purchasing power of CFL and its experience in the food industry will bring direct benefit to consumers. Through its comprehensive training programs, CFL expects to significantly improve on the skills and career opportunities of its St. Vincent team; and allowing its staff to participate in the profits and ownership of the company will bring a new culture to the commercial and retail industry.

Consolidated Foods Ltd. (CFL) is a private limited liability Saint Lucian company involved in food retail and some aspects of food distribution. The company was formed in 2004, through a merger of Saint Lucia’s premiere and oldest supermarket chains. The overall aim of CFL is providing the island and the region with a global retail experience, while building the communities it serves.

Orientation begins for CFL’s Saint Vincent Team

“We consider a well trained team to be part of our competitive advantage”

A week long programme designed to orient staff of Aunt Jobe’s Marketto their new employers, CFL (SVG) Supermarkets Ltd. and to Super J IGA, which is the banner under which the two stores will soon operate,took place September 12th to 15th. The training was coordinated by CFL’s Supermarket Career Institute (SCI), an in house training facility that manages all of the company’s training and human resource development programmes. It covered among other subjects the history, mission, vision, core values, compliance requirements of a Super J IGA store and standard operating procedures. The team was also introduced to the Independent Grocers Alliance (IGA) and the range of training courses which will be available to them throughSuper J’s affiliation with this global institution.
Chairmaine Nickson who heads CFL’s SCI says training is an important component of the organisation and so having entered the St. Vincent market this area is now a priority.
“Employee training is a focal point for our operations. We participate in the online and classroom training courses offered by IGA, as well as those run by such international partners as the Food Marketing Institute (FMI). These run the gamut from cashier certification courses to supermarket management courses. Thereis alot of on-the-job training as well as specific career development courses that we offer to prepare the team for a lifelong career in the industry” said Nickson.
Nearly one hundredteam members attended the four day session which also covered Food Safety and Shrink Management, as specific tools required to adapt to the rapidly changing and diverse supermarket industry.
One of the outcomes of the four day sessions was the set up of a Values Recognition Programme as a means of motivating the team to live the Core Values of CFL everyday.
“Our core values are Commitment, Good with People and Competitive Spirit. I have every confidence that our Saint Vincent team will embrace this initial training with the values top of mind and use it as a thrust in running the business” said Nickson.
CFL operates nine Super J IGA Supermarkets in Saint Lucia, all of which have been recognized internationally for their successful participation and completion of a large number of IGA Online Courses. Nickson expects the Saint Vincent team to build on the many successes which Super J Saint Lucia has already achieved as an IGA store.
“SuperJ IGA Supermarkets in Saint Lucia have received many IGA Top Store Awards, because they have ranked among the top 10 IGA Supermarkets in the world. Once our Saint Vincent team are better equipped with the broad skills required to perform we have every confidence that they will place the country on the global supermarket map by their own achievements in this area” she said.
CFL’s Supermarket Career Institute (SCI) in St. Lucia will lend much needed support to the operations in Saint Vincent in the coming months as it seeks to develop a better skilled and knowledgeable team, equipped with the tools needed to provide a sustained service to enhance customer satisfaction.
Consolidated Foods Ltd. (CFL) is a private limited liability Saint Lucian company involved in food retail and some aspects of food distribution. The company was formed in 2004, through a merger of Saint Lucia’s premiere and oldest supermarket chains, with the overall aim of providing the island and the region with a global retail experience while building the communities it serves for the betterment of its people.

Consolidated Foods Ltd Expands to Saint Vincent

Consolidated Foods Ltd., one of Saint Lucia’s leading retail and distribution companies will soon have a presence in another OECS market. The company which operates Super J IGA supermarkets and Mega J club store has signed an agreement with National Properties Ltd of Saint Vincent, for the purposes of leasing the premises now occupied by Food City , a supermarket operation based in Kingstown, and going into a joint venture to operate a new supermarket in that location. The agreement was signed on Thursday, May 26th by CFL’s Chairman Michael Chastanet, its Managing Directors Andre Chastanet and two Directors of National Properties Ltd. Also in attendance to observe the signing were some directors of the respective companies.

The agreement takes effect on July 1st, 2011, at which time the 32,000 square foot premises will be handed over to CFL(SVG)Ltd. CFL will utilize the premises to operate a 12,000 square foot Save-A-LotSupermarket. The supermarket is expected to be fully operation in about three months, offering Vincentians the opportunity to save on their grocery bill.

This new development is part of CFL’s growth strategy and in keeping with the company’s vision of becoming the most successful supermarket chain in the region. CFL’s Managing Director Andre Chastanet says, “ This initiative, and others soon to come, will create new opportunities for our company, our team members and communities both in Saint Lucia and St. Vincent. What I am even more proud of is the opportunity which will be given to Vincentians to participate in the ownership of the new entity. This is true regional integration; a company in one Island using its knowledge of the industry, expertise, purchasing power, regional and international affiliations for the benefit of the people of another island in the region.”

In a brief note to the Saint Lucia team following the signing of the agreement Andre Chastanet said, “We are confident that, with your support, we will succeed in this new market.”

Consolidated Foods Ltd. (CFL) is a private limited liability Saint Lucian company involved in food retail and some aspects of food distribution. The company was formed in 2004, through a merger of Saint Lucia’s premiere and oldest supermarket chains, with the overall aim of providing the island and the region with a global retail experience while building the communities it serves for the betterment of its people.